An Evolution of CSR Era (HKQAA Symposium 2009)

HKQAA Symposium 2009 was held from 24th to 25th November 2009 and it separated into 4 sessions. Hong Kong Society for Quality (HKSQ) was one of supporting organization. I represented the society to attend the symposium and the first session “An Evolution of CSR Era – After Economic Crisis” was summarized as follows.



The first speaker was Dr. Jorge Cajazeira (Chairman of the ISO Working Group for ISO 26000, ISO) and his topic was “Preview of ISO 26000 – A Future International Standard of Social Responsibility”. He pointed out that the standard ISO 26000 should be adopted in daily operation. It should be worked with stakeholders and considered for our next generation.


The second speaker was Mrs. Mimi Cunningham (Director of HR & Sustainability, The Hong Kong Jockey Club) and her topic was “Sustainability 125”. In the beginning, she quoted Obama’s statement “The choice we face is not between saving our environment and saving our economy. The choice we face is between prosperity and decline.” and Ban Ki-moon’s statement “Climate change is the pre-eminent geopolictical and economic issue of the 21st century. It rewrites the global equation for development, peace and prosperity”. Then she introduced HKJC approach to sustainability such as club’s business model, donation and fund to environmental programmes, etc. At the end, she shared the new TeleBet and CS centre at Tin Shui Wai.

Dr. YaoZhi Jan was the third speaker, who is Business Development Department Director in China Mobile Group Zhejiang Co., Ltd., and his speech entitled “The First GRI Reporting in China”. GRI stands for Global Reporting Initiative. The direction would be from corporate social responsibility to corporate sustainable development and then to country and society sustainable development. He concluded the CSR with “以天下之至誠而盡己之性，盡人之性，盡物之性”.

Mr. Peter Cheung (JP, Deputy Director of Intellectual Property, Intellectual Property Department, the Government of the HKSAR) was the forth speaker and his presentation title was “The Context, The Challenge and Resolution with CSR”. He shared the resolution of Corporate / Organizational Social Responsibility (CSR/OSR) by using an equation of “Business Performance” over “Stakeholder’s social, economic & environmental expectations”. He introduced some actions carried out by IPD’s CSR/OSR to fulfill the social expectations as follows:
i) No Fakes
ii) I Pledge
iii) Business Software Programmes
iv) Intellection Capital Management
v) Green Management

The fifth speaker was Dr. Glenn Frommer (Head of Sustainability Development, MTR Corporation Limited) and his topic entitled “Sustainability Reporting – the MTR Experience”. He briefed the background of MTR and how they developed the sustainability report. MTR employed different systems and were in the following sequence: Safety Management → Quality Management → Environmental Management → Asset Management → Risk Management → Sustainability Management.

He stated the heart of sustainability as following picture.

The last speaker was Mr. Connie Sham (Senior Manager of Strategic Business, HKQAA) and her topic was “Aligning Organization’s CSR Practices with ISO 26000”.

She introduced the Hong Kong CSR Advocate Index which consolidated ISO/DIS 26000 into 40 recommended CSR practices. There were 5 scoring categories:
i) Starting phase
ii) Forming phase
iii) Implementing phase
iv) Confirming phase
v) Improving phase

Finally, she concluded CSR would enforce business process to produce an overall better impact to the society and it is a commitment to improve business practice.