HKSQ and SEEM Dept., CityU co-organized a seminar named “Design Thinking for Quality Management” on 16th Aug 2019. I (Chairman, HKSQ) was honor to invite Mr. David T.W. Chung (Founder and Senior Partner of InnoEdge Consulting) to be our guest speaker. Design Thinking (DT) is very hot topic worldwide now and many innovators employ this innovative tools for focusing on customer’ unmet, hidden and potential needs. Integrating Design Thinking approaches with improvement initiatives introduced the ‘human-centered’ element into focus. This seminar aimed to introduce Design Thinking and its application in quality improvement.
Before the seminar, I introduced guest speaker, HKSQ coming activities and AGM through our website, as well as, this blog to search past events related to Design Thinking (DT). I attended different DT seminars since 2015 (See reference).
Mr. David T.W. Chung (Founder and Senior Partner of InnoEdge Consulting) was the first speaker and he had managed over 200 innovation training classes in past 5 years. Firstly, he asked us what design thinking is and let’s discuss in short time. Some members thought it is customer focus and innovative tools.
Then Mr. David Chung explained DT is one of the most recognized innovative problem solving methods and founded by d.School of Stanford University. It’s Innovative Human Centered Approach is the intersect among Feasibility, Viability and Desirability. He also mentioned continuous improvement included improving quality in Products and Services, Users’ daily activities and Users’ life.
And then he introduced almost 80 sets of Human Centered Tools. Some survey found that developing corporate innovative advantage through DT increased 211% in 2015 (Design Management Institute, 2015).
After that Mr. David Chung briefed Harvard Business Review to promote DT in Sep 2015 and Sep 2018, respectively. Then he introduced one country using Design Thinking successfully. It is Singapore!