HKSTP
TecONE Investment Series seminar named “How investors influence your business
development?” was organized by Hong Kong Science & Technology Parks
Corporation (HKSTP) with strategic partner “Hong Kong Business Angel Network”
(HKBAN) on 6th Sep 2017. The guest
speaker was Mr. Desmond Marshall (Managing Director, Rouge Ventures) and he
shared his experience and view of investor to us.
In
the beginning, he introduced himself and he was the founder of Pitch Perfect
platform.
i)
Business development is related to Psychology. Founder of startup should have sales
technique. Investors would understand the roles of founders/partners of startup
first.
ii)
Startup asked investors for money. Investors would ask “What is my return?”
(Fair Trade)
iii)
Investors did give you money based on 5 min
pitch. They would investigate first (Due
diligence process)
iv)
Key words: I am the ONLY ONE, UNIQUE, and
Professionalism.
v)
If you don’t need money for your business, don’t
ask.
vi)
Investors would ask you “How do you use the money?”
vii)
Tips: understand your investors (investigating
through LinkedIn, facebook, etc). Most
people fail because of lazy.
viii)
Some questions ask yourself
-
Why your particular clients use their money to buy
your product/service?
-
Why you attract those people to pay? Why people pay you to solve problem?
-
Look at the big picture. Do you the best?
-
Can we become a good partner? Founder is open-mind?
-
What kind of strategic partner you need in the market?
ix)
Startup size as little as possible
x)
Made decision as quick as possible (After investor
advice)
xi)
Strategic partner / investor put you in the better
place and more competitive. (Strategic
Value-added)
xii)
How much information gives to investor for
money? Desmond said as little as
possible. Don’t waste their time! If good one, one page is enough (or one
slide, 2 lines of email, etc.) But it
needs “Solid” and “Fact”. Show how solid you are.
Some
information could be found through the Linkedin, Pitch Perfect platform or Wechat.
Q&A
Session.
Reference:
HKSTP
- http://www.hkstp.org
TecONE
- http://tecone.hkstp.org/t1_web/
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