Feigenbaum's Core Quality Concepts

Armand V. Feigenbaum is a laureate of the National Medal of Technology and Innovation (NMTI) in USA on 25 Aug 2008. The followings are 10 of Feigenbaum’s core ideas based on one interpretation of his quality concepts:
1. Quality is a company-wide process (It must touch everyone, with no exceptions.)
2. Quality is what the customer says it is (The customer votes with money, therefore this is important.)
3. Quality and cost are a sum, not a difference (Cost is a measure of quality, and quality drives lower cost.)
4. Quality requires individual and teamwork zealotry (Everyone must develop a quality mind-set.)
5. Quality is a way of managing (Management is responsible for defining its business control system.)
6. Quality and Innovation are mutually dependent (One withoutthe other will not lead to enduring results.)
7. Quality is an ethic, a belief system about what ought to be, a responsible way of working.)
8. Quality requires continuous improvement (Without improvement, all systems performance degrades.)
9. Quality is the most cost effective, least capital intensive route to productivity (Quality creates efficiency.)
10. Quality is implemented in a system connected to customers and suppliers (Customer intimacy is critical.)

Reference:
Gregory H. Watson (2008) “Total Quality, Total Commitment” Quality Progress, Nov 2008, pp.20-26.